Cinemagraphs
It's Alive... It's alive!
Getting people's attention is hard. Fortunately, the human eye is wired to react to movement, so I advocate for the use of subtle motion treatments, cinemagraphs, animation, and highlights! These elements work well to create a connection with fans.
...It's not just for the movies!
To affinity and beyond!
As a designer who’s passionate about motion, I love implementing motion elements to the creative to grab the audience's attention and build an affinity for the message.