Market Analysis Booklet

Market Analysis Prospectus Print Design Cedric Boismain

Market Analysis Booklet

Putting Numbers to Paper

This 100-page printed guide covered all national advertising industries and was designed as a tool for WarnerMedia's AdSales team to navigate the marketplace easily. With category and competitive data and insights, they were armed with info to pitch and prospect clients.

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Knowledge is Power!

This booklet served as a quick reference for the sales team to grasp the landscape of multiple ad industries: Auto, Restaurants, Finance, CPG, Tech, and Retail.

Data-driven layout

The direction I received to lay out this 100-page booklet (could it be a book at this point?) was mainly clarity and ease of use. Therefore I designed the layout with simplicity and approachability.